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The basic idea stayed the same but offered little flexibility or scalability.
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“In the early days, we worked with dongles for the parallel interface and later switched to USB dongles.
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“We started working with dongles for copy protection,” said Thierry Cantet, Customer Support Manager at TVPaint Développement. However, the physical distribution of dongles with license assignments eventually became an inefficient licensing model.
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The company originally relied on different generations of dongles for simple copy protection and software distribution by DVD. As their business expanded, they realized that they had outgrown their software licensing system, as logistic challenges began to overwhelm the company’s resources. The company is now regarded as one of the industry standards for 2D animation. TVPaint has served the art, animation, and design community since 1991 and has undergone remarkable growth. Take, for example, the case of TVPaint Développement, a market leading bitmap animation technology company in Metz, France. These three tenets are especially true for ISVs when it comes to their software licensing solution, whether it is home grown or an out-of-the-box solution from a third-party licensing vendor. And interoperability means that the solution can be integrated easily into existing business process rather than clumsily force fit into the established backoffice business model, akin to trying to force a square peg into a round hole. Scalability ensures that the solution does not hold you back or be rendered obsolete as the business grows with new products and customers. Flexibility means that the solution can be fine-tuned to adapt to dynamic market shifts as customer preferences and expectations change and evolve, and perhaps, require a dramatic shift in the existing business model. Training in software licensing and software protectionįlexibility, scalability, and interoperability are key ingredients for any successful business solution.
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